Co-branded Packaging: SpongeBob × Orion Many Fish

Consumers no longer pay just for taste; they are more willing to pay for 'emotional connection, interactive experience, and a sense of achievement from collecting.'

SpongeBob is not just a childhood memory; it is an intergenerational emotional symbol — representing innocence, optimism, and absurd joy.

What Haoduo Fish offers is not simply a limited-time co-branded costume, but a deep collaboration involving content co-creation, gameplay co-development, and shared experiential empathy. Packaging as character: six new co-branded designs, encountered randomly; Card empowerment: 20 brand-new cards, reviving the excitement of card collecting; The inner box as a game arena: open the packaging, and the adventure begins.